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80% of mainland Chinese shoppers bought Hong Kong products online: poll
80% of mainland Chinese shoppers bought Hong Kong products online: poll

South China Morning Post

time3 days ago

  • Business
  • South China Morning Post

80% of mainland Chinese shoppers bought Hong Kong products online: poll

Nearly 80 per cent of mainland Chinese consumers polled have said they shopped online for Hong Kong products, according to survey findings by the statutory trade body, which called for the city's retailers to step up live streaming and influencer marketing. The Hong Kong Trade Development Council said on Thursday that its findings were based on a survey of 2,200 middle-to-high-income consumers from various mainland cities during the second and third quarters of 2024. The poll showed that 78 per cent of consumers across the border bought products from the city online in the past year, and that they were frequent shoppers, averaging 9.4 purchases per month, particularly those in tier one and the nine mainland cities in the Greater Bay Area. 'When shopping online, mainland consumers' primary consideration is whether the products are genuine, not low prices,' said Irina Fan Yuen-yee, the council's director of research. 'This suggests that Hong Kong businesses can leverage the superior quality of Hong Kong products and the strong reputation of Hong Kong brands in mainland China to expand into the mainland e-commerce market.' Online shopping for Hong Kong products was particularly popular among young mainland consumers aged 18 to 29, with 83 per cent of this group having made an online purchase in the past year, the survey showed.

80% of mainland Chinese shoppers bought Hong Kong products online: poll
80% of mainland Chinese shoppers bought Hong Kong products online: poll

South China Morning Post

time4 days ago

  • Business
  • South China Morning Post

80% of mainland Chinese shoppers bought Hong Kong products online: poll

Nearly 80 per cent of mainland Chinese consumers polled said they shopped online for Hong Kong products, according to survey findings by the statutory trade body, which called for the city's retailers to step up live streaming and influencer marketing to boost market share. Advertisement The Hong Kong Trade Development Council said on Thursday that its findings were based on a survey of 2,200 middle-to-high-income consumers from various mainland cities during the second and third quarters of 2024. The survey showed that 78 per cent of mainland consumers bought products from the city online in the past year, and that they were frequent shoppers, averaging 9.4 purchases per month, particularly those in tier one and the nine cities in the Greater Bay Area. 'When shopping online, mainland consumers' primary consideration is whether the products are genuine, not low prices,' council director of research Irina Fan Yuen-yee said. 'This suggests that Hong Kong businesses can leverage the superior quality of Hong Kong products and the strong reputation of Hong Kong brands in mainland China to expand into the mainland e-commerce market.' Advertisement Online shopping for Hong Kong products was particularly popular among young mainland consumers aged 18 to 29, with 83 per cent of this group having made an online purchase in the past year, the survey showed.

HKTDC Welcomes the 'Report on Hong Kong's Business Environment' and Continues to Actively Promote Hong Kong's Advantages
HKTDC Welcomes the 'Report on Hong Kong's Business Environment' and Continues to Actively Promote Hong Kong's Advantages

Yahoo

time31-07-2025

  • Business
  • Yahoo

HKTDC Welcomes the 'Report on Hong Kong's Business Environment' and Continues to Actively Promote Hong Kong's Advantages

HONG KONG - July 30, 2025 (NEWMEDIAWIRE) - The Hong Kong Trade Development Council (HKTDC) welcomes the release of the "Report on Hong Kong's Business Environment: Unique Strengths under 'One Country, Two Systems'" by the Hong Kong Special Administrative Region (HKSAR) today. Prof Frederick Ma, Chairman of the HKTDC, said, "This report details Hong Kong's business environment and advantages in various sectors, providing concrete analyses with cases and data on business opportunities. It will further attract global businesses to leverage Hong Kong's business platform and professional services." Prof Ma also pointed out that under 'One Country, Two Systems', Hong Kong possesses unique advantages in connecting both Hong Kong and international markets, playing a vital role as a superconnector and super value-adder. He continued, "As an international investment and financial centre, Hong Kong can provide diverse financing channels and options for infrastructure projects in the mainland and other regions, contributing to the high-quality development of the Belt and Road Initiative." The 10th Belt and Road Summit will be held from 10 to 11 September, promoting multilateral cooperation. The HKTDC will continue to align with HKSAR policies, actively promoting Hong Kong's business advantages, facilitating international trade and business activities and providing comprehensive support, especially for SMEs. Media enquiries Please contact the HKTDC's Communications & Public Affairs Department:Sam HoTel: (852) 2584 4569Email: About HKTDC The Hong Kong Trade Development Council (HKTDC) is a statutory body established in 1966 to promote, assist and develop Hong Kong's trade. With over 50 offices globally, including 13 in Mainland China, the HKTDC promotes Hong Kong as a two-way global investment and business hub. The HKTDC organises international exhibitions, conferences and business missions to create business opportunities for companies, particularly small and medium-sized enterprises (SMEs), in the mainland and international markets. The HKTDC also provides up-to-date market insights and product information via research reports and digital news channels. For more information, please visit: Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data

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